The Most Important Rule In UX Design That Everyone Breaks

The Most Important Rule in UX Design that Everyone Breaks

  • January 15, 2018

The Most Important Rule in Product Design, and Possibly Life Management
There is one principle of organization that every human should adhere to, particularly people who design products. Day after day, I see companies break this rule, and it is 100% of the time to their detriment.

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Why UX Matters To Marketing [INFOGRAPHIC]

Why UX Matters to Marketing [INFOGRAPHIC]

  • November 22, 2017

User experience is all about making your website both aesthetically pleasing and user-friendly for visitors. It’s about more than just a great design – it’s about functionality and how easily the user can navigate the site to find exactly what they’re looking for. 

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The Psychology Principles Every UI/UX Designer Needs To Know

The Psychology Principles Every UI/UX Designer Needs to Know

  • November 14, 2017

Psychology plays a big part in a user’s experience with an application. By understanding how our designs are perceived, we can make adjustments so that the apps we create are more effective in achieving the goals of the user.

To help you understand the perception of the user, I will introduce some design principles which I think are the most important, and also provide common examples of these principles in practice.

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What Is Card Sorting?

What is Card Sorting?

  • October 16, 2017

Card Sorting is a method used to help design or evaluate the Information Architecture (IA) of a system. In a card sorting session, participants organize topics into categories that make sense to them and they may also help you label these groups. To conduct a card sort, you can use actual cards, pieces of paper, or one of several online card-sorting software tools. 

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Capturing Feedback In A User’s Natural Environment

Capturing Feedback in a User’s Natural Environment

  • August 25, 2017

Remote usability testing allows you to conduct user research with participants in their natural environment by employing screen-sharing software or online remote usability vendor services.  You will be amazed how powerful a quick test with remote users is at discovering where your design needs to go.

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What Do Your Customers Think Of Your Product?

What Do Your Customers Think of Your Product?

  • July 24, 2017

In order to improve the user experience, you have to start by observing customers interacting with your product.

The first step to improving your own UX (and reaping the business benefits) is to conduct a usability assessment of your product, software or website. This process uncovers the most common problems. Often, usage analytics indicate UX issues with your product. Usability testing explains these issues. 

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Want An Easy Way To Spy On Your Competition?

Want An Easy Way to Spy on Your Competition?

  • May 26, 2017

At Situated Research, we help our clients to conduct competitive website assessments so our clients can stay ahead of their industry. A Competitive Website Assessment makes it easy to spy on your competition. You’ll be able to see things like how many indexed pages, inbound links, and social media followers they have, and how your traffic rank compares to theirs. 

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