
These days, everyone is struggling to catch up on digital marketing. In the rush, too much of the thinking is often left to impressive young web developers who seem to know a lot about all of the new technologies however they lack experience in functionality.
Your business on the web is far too important to leave to a bunch of techie people. In their quest to show off their dazzling skills, the web developers often forget that your digital strategy needs to fit into overall strategy. The result is usually wasted money and missed opportunities.
Here are a few simple rules that will help you get the most out of your web development and digital strategy. Read more »


Research published by analyst firm Access Markets International Partners shows that almost 70 percent of small and medium businesses actively use social media sites such as Twitter, Facebook and LinkedIn to promote their companies. But simply posting what your CEO had for lunch isn’t going to do much to help move your business forward. Smart companies are tactically using social media tools to increase their exposure to potential customers.
Virtual saleswoman and other technology changing how we work, play, shop






