We discuss the usability of HealthCare.gov and present a review of Rockstar's new game, GTA V.
The Usability Insider
Newsletter from Situated Research
Usability of HealthCare.gov
The new Obamacare website, HealthCare.gov, has been getting much media attention over the past few weeks due to flaws in the user experience after its launch. Heavy traffic, network problems, and design flaws have hampered users from shopping for health insurance. Many agree that the new website presents a fragmented user-experience, which was not tested properly before its launch.
Many usability problems are quickly being addressed and fixed: for example, a recent post by Nielsen-Norman Group discussed the primary call to action (apply button) displayed below the fold, requiring users with typical screens to have to scroll down to find the apply button. As can be seen in the above screenshot, this problem has been addressed. However, the overall user-experience of shopping for health insurance is still flawed - with basic pricing information being difficult to find, and changing information as users go through the registration process. The new HealthCare.gov website highlights the difference between usability and user-experience: while usability could use improvement, the overall experience of the website is quite complicated, hindering users from shopping for insurance coverage. Read More →
Review of Grand Theft Auto V
What stands out about the latest release in the Grand Theft Auto series is the overwhelming size of the game’s map and storyline. However, after playing the game for a while, it becomes apparent that Rockstar Games has done an excellent job at balancing the game by utilizing multiple characters to provide just enough open-endedness for players to explore, while also constraining in-game activities with careful narrative design to keep engagement high during gameplay. Read More →
Know what kind of experience you create for your users: always design with usability in mind to create meaningful outcomes with lasting results.
All the best for you and your business this month,