Website Usability Testing and Prototyping

Wireframe Situated Research offers usability testing services on websites and corporate intranets, as well as both low and high-fidelity website prototyping. Sample projects include:

Shopping Carts: How easy and efficient is your checkout process? We can help detect where users might encounter confusion, which can be used to streamline the checkout process and increase sales.
Navigation and Layout: How easily can your website visitors find the information they sought by visiting your website? Communicating effectively can increase user satisfaction and brand loyalty.
Low-fidelity prototypes: Thinking of redesigning your website, and want to compare several wireframes? We can help co-construct and test several prototypes on sample users to ensure a productive user experience for your new website.

Findings will be presented following an in-depth, comprehensive review of your website with target users. A final executive summary will present an overview of findings with solutions and recommendations. To get started, request a quote and tell us about your project, or request a free usability report.

Free Website Usability Report

What is the point of having a site
that people cannot use?

You may choose to start with a free website usability report, courtesy of the Situated Research team. The usability report is comprehensive, and is typically 14-20 pages. This free report will examine your website for common usability problems. Typically you will receive the report via email within 48 hours. Again, it is FREE, with no obligation, so take advantage!

Avoid these website usability pitfalls:

Not building your website's architecture around a powerful user-experience (UX)
Avoiding a customer-driven design process that focuses on customer needs and usability
Making basic information difficult to find by burying it on your website
Allowing poor organization and clutter to weaken your brand's message, clarity, and power

Consider the following example when deciding to incorporate usability expertise:

"You can increase sales on your site as much as 225% by providing sufficient product information to your customers at the right time. In our recent research, we found that the design of product lists directly affected sales. On sites that did not require shoppers to bounce backand-forth between the list and individual product pages, visitors added more products to their shopping cart and had a more positive opinion of the site. By understanding your customer expectations and needs, and designing your product lists accordingly, you can significantly increase your sales." (User Interface Engineering, 2001)

Studies to Consider:

Need help deciding? View a comparison chart of these studies.

Value

Whether you would like to independently verify the work of your own team or could use usability expertise in your design process, Situated Research can uncover the often-overlooked details of your users' behaviors and interactions.

Pricing on our usability services starts at $6,000, and varies per project. We would love to learn more about your needs, so get in touch with us today.

Get in touch and tell us about your project