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Social Media Marketing Course
5 day course | on-demand
The trainer, Michel Ann Sharritt of Situated Research, is an internationally recognized speaker on social media. She has over 14 years of marketing experience and a strong track record of helping companies succeed using social media.
This is an introductory course for those new to social media. Learn the basics of how social media works. No prior social media knowledge is required for this course. The course is only $99 for 10 hours of training, and includes a bonus coupon for $100 off a Social Media Marketing Campaign.
Discover a REAL and Proven Method for Internet Marketing Success… Guaranteed
Wondering what all the hype is about? Think social media is just a fad? Think again. Social media is growing in importance and isn’t going away. More people are using Facebook than email. Over 80% of US adults have updated their status online. Social sites are the quickest growing sites online. Your customers, business partners, potential employees and suppliers are searching for you online and talking about you. You can’t afford to ignore it any more. Social media can be an extremely powerful tool to build your personal brand, your business, or to connect with customers.
Added Value:
Included: Copy of slide presentation to take notes
- Bonus #1: List of social media resources and events
- Bonus #2: Networking with other professionals interested in social media
- Bonus #3: A list of resources to continue your learning
- Bonus #4: Free Q&A included – Have your questions answered by Michel Ann Sharritt
- Bonus #5: Save $100 on our 2 month Social Media Marketing Campaign with your registration (code will be emailed to you upon completion of course)
What We’ll Cover:
If you are new to social media this is a great way to learn the basics. In this intensive 5 day (2 hours each day) training course we’ll cover:
- Core social media sites: Facebook, LinkedIn, YouTube, Flickr, and Twitter
- Understanding the importance of social media
- Facebook marketing strategies, Twitter marketing strategies, and marketing with blogs
- Building trust and maintaining customer interest through lead nurturing
- The social media landscape: utilizing specific social networks for discussion, reviews, or public relations
- Key social media strategies: publishing, sharing, co-creation of content

What You’ll Learn:
- What is social media and why should you use it? – Some people think that social media is just a fad and will fade away. We’ll help you understand what social media is, why it matters and why you can’t afford to ignore it.
- Case Studies – How companies and individuals are effectively using social media to grow their business. Learn from the best and worst strategies that incorporate social media, including lead nurturing and SEO (search engine optimization) strategies for web content.
- Social Networks – We’ll cover the basics of LinkedIn and Facebook, the two most important social networks. Learn how these sites work, who uses them, and how you can use them personally and professionally.
- Twitter – Twitter is one of the quickest growing social networking sites – it is estimated that 15.5% of US adults will be on Twitter by 2011. Learn how twitter works, what the hype is all about, and how you can use it personally and professionally.
- Blogs - With over 30 million blogs in the US, this continues to be a social media tool that is growing in importance. Learn about what blogs are and how you can leverage them personally or professionally.
- User Generated Content – The Internet provides marketers with the opportunity to leverage content created by users – photos and videos. Learn about how consumers create and share content, and how you can use this phenomenon to build your business.
Details:
Where: On-demand from www.situatedresearch.com
Cost: $99
Availability: Online (login information given after payment received)
Time (total): 10 hours of training
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