A look at the top technology tools and trends to keep an eye on in the coming year
With technology evolving at the speed of light, and everyone looking to benefit from the latest, greatest hardware and software, keeping up can be challenging for educators, administrators, and school districts themselves. To help, THE Journal spoke with a handful of technology experts and came up with a short list of top tech trends you’ll want to watch in the new year. Read more »
So many people tend to really over think SEO when they start to realize that they need it. It is not a magic pill or a secret potion it is simply a different type of marketing approach to get internet traffic to find your website. Marketing does not come with a set of rules or guidelines. Search engine optimization is new and fresh and it is going through many various changes but it is important to grab a hold of it sooner than later to help promote your business. Read more »
Recently, I’ve had former colleagues from a couple of my old employers ask me about social media. Specifically, how to get started in it from a professional perspective. They’re aware that social media can be powerful, but it can be daunting to figure out an entrance point and what you’re supposed to do with it.
Now I’m no Chris Brogan, but I do have hands-on experience. Specifically, I’ve been doing product marketing for a while now, with both Connect beam and BEA Systems. BEA Systems was great for traditional product marketing work. Connect beam is great for social media-oriented product marketing work. I’ve learned some things that work for me. Read more »
Whether you’re an employee or a consultant, it sometimes falls to you to drag an organization into the 21st century—and that often means convincing a company to adopt social media. Someone might even be asking you about some new web tool their son or daughter is using.
“Any individual or organization that sells products or offers services should value open communication as a goal. If your client or company does not have an existing communications plan, or even a mission statement that includes nods to openness or transparency, a social media strategy might be a good starting point for developing one.” Read more »
In a recent blog post discussing the importance of link building for search engine optimization, I asked people to share how they build links to their website. I recommend you go read the responses. I also recommend you read that article so you know how to construct inbound links so they affect your search rankings for individual keywords that you want to rank for. Read more »
There are dozens of reason why but we’ll keep it to the top ten. These are:
