Let me state this clearly and unequivocally: talking to potential users and understanding your markets at an early stage startup should be your top priority. This is understanding your users to figure out what to build, what to iterate on, and how to make money. This research isn’t rocket science, but a basic education in social science research methods certainly helps. Read On →
Free Webinars in October
Grab a seat in one of our free webinars - space is limited so sign up today!
Video Game Market Research: Concept Testing & Gamer Feedback (Tuesday, October 20th)
The ability to come up with a game concept that is a hit with gamers is ever more critical. Early stage market research can determine whether a game has legs, worthy of the large investment required to design and publish the game title.
Mobile Shopping: Key Features Users Want (Friday, October 23rd)
In this webinar, we will discuss how people search differently for products on mobile devices, and key solutions to ensure you deliver the best mobile customer experience to maximize sales.
Live Landing Page Critiques with Usability Expert Michel Sharritt (Thursday, October 26th)
Would you like live FREE feedback on your landing page? Join landing page optimization expert Michel Sharritt for this live, rapid-fire critique webinar.
We believe that usability research is a key component of desiging the best possible product: yielding a powerful yet elegant solution that balances aesthetics with functionality. Until next month,